5 replies to this topic

[Neon]

Intel, the world's biggest chipmaker, will launch a new corporate slogan next week as part of a major rebranding.
The "Intel Inside" phrase is out, and the company will now encourage consumers to "Leap Ahead".

Intel will also change its logo, replacing the one featuring a lowered "e" with one showing an oval swirl surrounding the company name.

The firm wants to re-position itself as providing the technology behind many digital products, not just PCs.

Intel chief executive Paul Otellini is set to unveil the details of the new marketing campaign on 5 January at the giant gadget festival, the Consumer Electronics Show in Las Vegas.

According to the Interbrand consultancy, Intel is the world's fifth most valuable brand, worth an estimated $36bn (£21bn).

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•  _41170098_intel_logo203.jpg   9.05K   0 downloads

[clarky3429]

hmmm, i think i like the old logo better!!!

[tnctx02]

Seems this will be the final design!!

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•  intel_logo.jpg   22.91K   0 downloads

[Neon]

although changing from intel inside to something else might make sense...they want to tell people more of the product...but i bet it only took a 3 year old to think of 'leap ahead'.

[tnctx02]

Yeppers.....
Not a difficult logo to come up with!

[Neon]

well whatever, i hope it works for them!