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images/news/ibm.jpgIBM is patenting an application to insert unskippable commercials in rented or bought DVDs. After loading the disc, the player will check the support to determine if you rented/purchased the ad-supported (I say better "bloated") or the ad-free version of the movie.
Guess what: when the advertisement is playing, the remote fast-forward button will be disabled (like it already happens with the FBI warning or other bloating stuff in currently available DVDs).
Even if presumably these ad-bloated movies will be available at a lower price, would you really rent/buy these DVDs? Don't you hate to not be able to control what you are watching? Why in the hell should you passively accept blocked operations like the fast forward or the skip track buttons in the remote? How many new ways of freedom limitations must people tolerate?
P.S. Even if some people will accept this scenario, are you really sure that currently available players will be able to read these discs? Is it this only a new way to sell more DRM bloated hardwares?
cdfreaks
Guess what: when the advertisement is playing, the remote fast-forward button will be disabled (like it already happens with the FBI warning or other bloating stuff in currently available DVDs).
Even if presumably these ad-bloated movies will be available at a lower price, would you really rent/buy these DVDs? Don't you hate to not be able to control what you are watching? Why in the hell should you passively accept blocked operations like the fast forward or the skip track buttons in the remote? How many new ways of freedom limitations must people tolerate?
P.S. Even if some people will accept this scenario, are you really sure that currently available players will be able to read these discs? Is it this only a new way to sell more DRM bloated hardwares?
cdfreaks
